I have been extremely blessed to work with the grape breeding company that painstakingly developed and marketed the Cotton Candy Grape that you have probably seen in your local markets. As a video creator working in agriculture industries like grape breeding and grape growing, I have to figure out how to make the grapes look pretty on video, whether on the vine or in their packaging. It’s been interesting to learn the technical aspects of the grape breeding process, what characteristics give this particular grape the “cotton candy” flavor, and some of the jargon involved.

Over the course of two years I have created videos on the technical nature of the grape, for instance what a grower would like to know about the varietal when growing and marketing the fruit. I also have created shorter retail-style videos, using punchy music and graphics to showcase the fun, sweet energy behind this very novel and popular grape. Finally, I have photographed the Cotton Candy grape on the vine, in growers’ fields, in its clamshell packaging, and in stores presented to the general public.

It has really been a pleasure to tell people about one of my favorite clients and then ask, “Have you ever tried the Cotton Candy grape?” Nine times out of ten, people reply back with, “Yes, I love the Cotton Candy grape!”